FIFA and Sony to launch first ever global 3D experience of the FIFA World Cup™
• Schedule of the 25 games in 3D announced
• Sony to release the official 3D FIFA World Cup™ film on Blu-ray Disc in 2010
• Sony to produce and show 25 exclusive promotional trailers for the official 3D Film featuring images of the FIFA World Cup in 4,000 retail stores globally
• 3D live broadcast and public viewing to be made available at selected locations globally
• Sony 3D technology as the provider of cutting-edge next-generation 3D solutions